Job Detail
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Salaire proposé : 3166
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Années d'expériences souhaitées : 4 ans
Job Description
RHEA Recruitment, a specialized recruitment agency in the Hospitality and Catering industry, is hiring a Marketing & Communication Project Manager (M/F) in South Paris (near the inner suburbs).
Company Profile: A prestigious brand specializing in the sale of gastronomic products.
Reporting to and under the responsibility of the Director of Purchasing & Marketing.
Responsibilities:
The Marketing & Communication Project Manager develops marketing plans and designs operations aimed at developing the company’s turnover. They intervene in various functional areas of marketing: strategy, communication, sales promotion, brand and product management. Their mission is to promote the company’s image, products, and services to its environment. They define the company’s communication strategy and ensure its implementation. As a major actor in commercial promotion, they design and implement sales actions and supports. They also work on the deployment of proprietary brands.
Objectives:
As an experienced manager, the Marketing & Communication Project Manager will use their skills to serve customer satisfaction and the company’s growth. As a member of the Management Committee, their role is to design, implement, and oversee the company’s marketing and communication strategy. They will oversee a web designer.
Tasks and Activities:
Sales Promotion:
- Provides technical support to sales staff and contributes to their product training
- Produces content for sales materials (catalogs, brochures, emails, banners, sales aids, sales counter): written, visual, audiovisual
- Ensures compliance and quality of disseminated information, as well as application dates
- Recommends and implements promotional activities
- Plans the material and logistical implementation of sales promotion actions (distribution, exhibition, distribution)
- Organizes the implementation of the promotional campaign (logistics, supplier budget support…) and monitors its progress
Marketing:
- Designs and implements the company’s marketing strategy
- Develops marketing plans and controls the deployment of operations
- Conducts competitive intelligence
- Participates in the deployment of proprietary brands
- Defines and implements the graphic identity of proprietary brands and products
- Plans the production of labels for proprietary brands, ensures the deployment of labeling in compliance with regulations and in alignment with the company’s strategy (positioning, ranges, deadlines, availability…)
- Monitors replenishments of proprietary brand labels, manages the relationship with suppliers and printing service providers, and ensures quality in line with the company’s positioning and brand promise
- Monitors sectoral, regulatory, and technical information
- Promotes brands (proprietary, partner, strategic…) on websites, leveraging social networks
- Optimizes website rankings
- Develops and monitors marketing budgets
- Analyzes the communication policy and conducts an assessment
Communication:
- Designs digital communication strategies
- Proposes and organizes promotion of events
- Designs communication campaigns
- Advises and provides technical support internally in the communication department’s actions
- Ensures the company’s reputation
- Oversees all media communication (drafting press releases, press kits…)
Skills:
Knowledge:
- Bachelor’s degree +5 in business school or marketing, Experience: +3-5 years, Appreciated knowledge of gastronomy, luxury, and/or e-commerce, Good interpersonal skills, Writing skills, Proficiency in English, Proficiency in computer and digital tools
Know-How:
- Communication techniques, sales promotion, and product marketing, Decision-making ability, Management techniques, Analysis and synthesis
Soft Skills:
- Dynamism, Innovation, Creativity, Versatility, Responsibility, Rigor, Team spirit
Conditions: Start date: As soon as possible Hours: Monday to Friday, 8 am – 4:30 pm at the office (no telecommuting) Salary: between €35k and €38k depending on profile If you are interested in this position, please submit a complete application (CV + profile photo with a nice smile + references) to rhearecrutement@gmail.com.